Intrenion

Framework: ISPMA Framework

Table of Contents

• Participation
  • Strategic management
• Core
  • Product strategy
  • Product planning
• Orchestration
  • Development
  • Marketing
  • Sales & Fulfilment
  • Delivery services & support

Participation

Strategic management

1. Corporate strategy
2. Portfolio management
3. Innovation management
4. Resource management
5. Compliance management
6. Market analysis
7. Product analysis

Core

Product strategy

1. Positioning & Product definition
2. Delivery model & Service strategy
3. Ecosystem management
4. Sourcing
5. Pricing
6. Financial management
7. Legal & IPR management
8. Performance & Risk management

Product planning

1. Customer insight
2. Product life cycle management
3. Roadmapping
4. Release planning
5. Product requirements engineering

Orchestration

Development

1. Product architecture management
2. Development environment management
3. Development execution
4. User experience design
5. Detailed requirements engineering
6. Quality management

Marketing

1. Marketing planning
2. Value communication
3. Product launches
4. Opportunity management
5. Channel preparation
6. Operational marketing

Sales & Fulfilment

1. Sales planning
2. Customer relationship management
3. Operational sales
4. Operational fulfillment

Delivery services & support

1. Service planning & preparation
2. Service execution
3. Technical support
4. Operations

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