The Lean Startup (Eric Ries)
Problem
Many startups build products without confirming a real customer need.
Action
Focus on a real customer problem before building the solution.
Outcome
You increase the chance of creating a product people want.
Chapter: Vision - Start
Problem
Untested assumptions can cause a business to fail.
Action
Identify the assumptions that must be true for your idea to succeed.
Outcome
You know what to validate first.
Chapter: Vision - Define
Problem
Internal opinions often misrepresent customer needs.
Action
Use direct customer feedback to guide product decisions.
Outcome
You make decisions that better match customer needs.
Chapter: Vision - Learn
Problem
Building too much before testing creates unnecessary waste.
Action
Run small experiments to test ideas before expanding them.
Outcome
You learn what works in less time and with less effort.
Chapter: Vision - Experiment
Problem
The greatest uncertainty creates the greatest risk.
Action
Test your most uncertain assumption before making large commitments.
Outcome
You reduce the risk of costly mistakes.
Chapter: Steer - Leap
Problem
Long development delays valuable learning.
Action
Build a minimum viable product to quickly collect customer feedback.
Outcome
You validate ideas before investing more resources.
Chapter: Steer - Test
Problem
Poor metrics can hide whether the product is improving.
Action
Measure customer behavior with metrics that support decisions.
Outcome
You understand whether the product creates real value.
Chapter: Steer - Measure
Problem
Staying with a weak strategy wastes time and resources.
Action
Use evidence to decide whether to pivot or persevere.
Outcome
You improve your chances of finding a successful strategy.
Chapter: Steer - Pivot (or Persevere)
Problem
Large batches slow feedback and increase rework.
Action
Deliver work in small batches.
Outcome
You learn and improve more quickly.
Chapter: Accelerate - Batch
Problem
Growth is difficult without a repeatable way to acquire and retain customers.
Action
Improve the process to consistently attract and retain customers.
Outcome
You build sustainable growth.
Chapter: Accelerate - Grow
Problem
Old ways of working become less effective over time.
Action
Continuously improve processes based on what you learn.
Outcome
You keep the organization effective as it grows.
Chapter: Accelerate - Adapt
Problem
Innovation declines without ongoing organizational support.
Action
Create systems that encourage continuous experimentation.
Outcome
You sustain innovation over time.
Chapter: Accelerate - Innovate