Problem
Results do not change when behavior stays the same.
Action
Identify the behaviors that produce the desired results and focus change efforts on them.
Outcome
Results improve because key behaviors improve.
Chapter: The New Science of Leading Change - Leadership Is Influence
Problem
People do not change when they lack desire or capability.
Action
Increase both motivation and ability before expecting new behavior.
Outcome
Behavior change becomes more likely to succeed.
Chapter: The New Science of Leading Change - The Three Keys to Influence
Problem
Trying to change too many behaviors weakens results.
Action
Find the few critical behaviors that have the greatest effect on outcomes.
Outcome
Effort creates larger improvements.
Chapter: The New Science of Leading Change - Find Vital Behaviors
Problem
People resist behaviors they do not value.
Action
Help people connect the behavior to benefits they care about.
Outcome
People become more willing to perform the behavior.
Chapter: Engage Six Sources - Help Them Love What They Hate: Personal Motivation
Problem
People struggle to perform behaviors they have not mastered.
Action
Provide practice until the behavior can be performed successfully.
Outcome
People gain confidence and competence.
Chapter: Engage Six Sources - Help Them Do What They Can’t: Personal Ability
Problem
People are strongly affected by the opinions of others.
Action
Surround people with peers who support and model the desired behavior.
Outcome
The behavior gains stronger social acceptance.
Chapter: Engage Six Sources - Provide Encouragement: Social Motivation
Problem
People often fail when challenges exceed their resources.
Action
Give access to people who can provide practical assistance.
Outcome
People are better able to maintain the behavior.
Chapter: Engage Six Sources - Provide Assistance: Social Ability
Problem
People repeat behaviors that produce rewards.
Action
Align incentives with the specific behavior you want to increase.
Outcome
The desired behavior occurs more often.
Chapter: Engage Six Sources - Change Their Economy: Structural Motivation
Problem
People are affected by the barriers and cues around them.
Action
Remove obstacles and arrange the environment to support the desired behavior.
Outcome
The behavior becomes easier to perform consistently.
Chapter: Engage Six Sources - Change Their Space: Structural Ability