Simple website

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Overview

A simple website around a concrete topic should be a quick task. In many cases, this task is much more complicated than expected, even without complicated website technology. Creators should set up websites around specific topics that interest the audience and create a reason to return to the website repeatedly. Following a concise project structure and setting up a content-centered website can become an experience that reveals insights about the corresponding organization.

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Form structure

Section selection section

  • Which kind of task do you want to do?
  • Who's the interviewee?
  • Is this a test form response?

Elicitation section

  • What’s your experience in building websites?
  • What’s your depth of technical knowledge and skills?
  • How much time do you have to maintain your website?
  • What is your state of online marketing?
  • What’s your state of social media marketing?
  • What’s your state of content marketing?
  • What’s the planned lifetime of your new website?
  • How many pages do you want to create during this lifetime?

Technology section

  • What’s the purpose of the website?
  • What’s your preferred approach to the complexity of the website?
  • What time do you plan to develop the website?
  • What time do you plan to test the website?
  • What external support do you need to build the website?
  • What budget do you need to procure external development services?
  • What skillset do you need to build the website?
  • What software tools do you want to integrate with the website?
  • What domain website service provider do you want to use?
  • What file hosting service do you want to use?

Navigation section

  • What type of navigation do you want to use?
  • Where do you want to place the navigation pane?
  • How do you want to integrate content article pages?
  • What’s the appropriate number of navigation menu items on each level?
  • What pages do you want to integrate into the header?
  • What pages do you want to integrate into the footer?
  • What’s your preferred approach to mobile device website navigation?

Template section

  • Which website do you want to copycat in terms of design and layout?
  • Which template do you want to use?
  • How many columns do you want to use on a standard page?
  • Which content do you want to place in the different columns?
  • What time do you plan to adjust the chosen template?
  • What support do you need to adjust the template?
  • What will be the website visitors’ primary device class?
  • What’s the frequency you want to update the design and technology of the website?

Style section

  • What are your priorities for the user experience?
  • What are your accessibility needs?
  • What’s your preferred website color set?
  • What’s your preferred website standard font?

Homepage section

  • What’s your preferred primary homepage content?
  • What’s your preferred primary homepage call to action?
  • What are your preferred additional homepage calls to action?
  • What’s your preferred appropriate homepage length?
  • What are your preferred possible homepage visuals?

Services page section

  • What’s your preferred page structure?
  • What’s your preferred call to action?
  • How do you prefer to present customer references?
  • How do you prefer to present the pricing system?

Industries page section

  • What’s your preferred page structure?
  • What’s your preferred call to action?
  • How do you prefer to present customer references?

Contact us page section

  • What are your preferred communication channels?
  • What are your preferred contact form fields?
  • How do you prefer to present the office locations?

About us page section

  • How do you prefer to present the organization?
  • How do you prefer to describe the organization?
  • How do you prefer to present the organization’s team?
  • What social media channels do you prefer to link to?

Blog page section

  • What’s your preferred overall blog topic?
  • What’s your preferred structure of the blog?
  • What’s your preferred time effort to regularly produce content for the blog?
  • What’s your preferred blog post format?
  • What’s your preferred average blog post length?
  • What’s your preferred blog posting frequency?

Sitemap page section

  • How do you prefer to create the sitemap?
  • What are your preferred pages to be crawled by search engines?
  • What are your preferred pages to be excluded from search engine crawling?

Social media channels section

  • What are your preferred social media services you want to maintain pages on?
  • What’s your preferred position to place the social media buttons?
  • How do you prefer to promote your organization’s social media channels?

Partner content section

  • What kind of third-party content do you prefer to publish?
  • How do you prefer to search for content partners?
  • How do you prefer to partner with content creators/distributors?
  • What are relevant content creators/distributors?
  • How do you prefer to credit content creators?

Knowledge base section

  • What kind of knowledge base do you prefer to build?
  • What’s your preferred knowledge base software tool?
  • What are possible categories of the knowledge base?
  • How do you prefer to integrate the knowledge base into the website?

Metrics section

  • How do you prefer to measure the website’s success?
  • What’s your preferred website analytics software tool?
  • What’s your preferred reporting format?
  • What’s your preferred frequency of regular website performance reporting?

Information section

  • Which website audience do you prefer?
  • What’s the possible job to be done for this website audience?
  • What are the outcomes website visitors want to achieve with this website?
  • What’s the usual problem of website visitors?
  • What information do website visitors seek?
  • What’s your preferred website value?
  • What are alternative solutions (e.g., websites) to solve this problem?
  • What makes the planned website unique?

Format Section

  • What are your preferred content format goals?
  • What are the assumed audience needs?
  • What’s your preferred content creation budget?
  • What time do users usually have to consume the content?
  • What content format is preferred by the audience?
  • What content format does your organization focus on?
  • What are you're preferred additional formats to extend the chosen primary format?

Creators section

  • What’s the market’s expertise and experience level?
  • What’s the needed content creators’ skill set?
  • What are your preferred content creation management systems?
  • What are your preferred content creation software tools?
  • What’s your preferred guidance to be provided by external consultants?

System section

  • What’s your preferred internal collaboration platform software tool?
  • What’s your preferred external publishing software tool?
  • Which categories do you prefer to set up?
  • What tags do you prefer to use?

Tone section

  • What’s your preferred primary language?
  • What are your preferred additional languages?
  • How do you prefer to ensure consistent terminology?
  • How do you prefer to ensure a consistent tone and voice?

Feedback gathering section

  • What’s your feedback goal?
  • Who do you prefer to ask for feedback?
  • How do you prefer to collect feedback?
  • How do you prefer to store the feedback?
  • What’s your preferred interview format?
  • What’s your preferred written protocol format?

Feedback collection section

  • What do you think about the website?
  • What does the website want tell you?
  • What do you think about the content of the website?
  • What do you think about the offering promoted by the website?
  • What are websites of competitors do you know?
  • What are websites this website’s authors can learn something from?

Articles feedback section

  • What are the issues with the insights provided?
  • What are the article structure issues?
  • What are the language and writing style issues?
  • What are the readability issues?
  • What are the usability issues?
  • How could the authors extend the article?
  • How could the authors simplify the article?

Audience feedback section

  • Do you understand the topic?
  • Do you like the writing style?
  • Do you understand the wording?
  • How do you use this article?
  • Who do you share this article with?
  • What are your questions about this article?

Feedback incorporation section

  • How do you prefer to improve the content creation process?
  • How do you prefer to generate more feedback?
  • How do you prefer to improve the feedback quality?
  • How do you prefer to find more feedback providers?